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The Business Method
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Stage 1 - Initial Brainstorming
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Stage 3 - Market Research
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Customer Preferences
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Brand Loyalty
Brand Loyalty Specifics
Decision Making
Values and Attitudes
Psychological Factors
Customer Communication
Customer Communication
Needs and Desires
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Customer Buying Decisions
Key Influencers
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Communication Tone
Features and Benefits
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Final User Personas
Emily - Early Career Engineer
Mark - Personal Brand Builder
Penni - Content Monetiser
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2024
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